If you’re looking for new employees, job fairs are a great place to start. Job fairs give you the opportunity to meet lots of potential candidates in one place, and they can be a great way to find the right person for your company. Here are some tips on how to get the most out of job fairs and actually find new employees.
What is your aim?
Before you go to a job fair, you need to know what your goals are. Do you want to find a few good candidates, or do you want to meet as many potential employees as possible? Knowing what you want will help you focus your efforts.
Utilize your most impressive staff members
If you have certain staff members who are particularly effective at recruiting, take them with you to the job fair. This can be a great way to get one-on-one time with potential employees.
Your most qualified staff members should do well in person, and this is a good opportunity for them to show how they can make an impact at your company.
Use posters and printed materials
Job fairs are a great opportunity to use posters and other printed material. You can give out your contact information, benefits, or any other materials that show what you have to offer. This is a good way to make candidates remember you later on.
There are some good options out there for affordable and reliable printing services that can do bespoke, moveable project boards or displays to help boost your profile at job fairs and make great exhibition displays. Make sure you think in detail about what you want to order and what quantity to really maximise your budget. This way, you can make sure your printed material really catches the attention of the right people.
You should also have some flyers for different positions at your company. That way, if someone is interested in a certain role, they can talk to you about it.
Sell the benefits of your business
Make sure your staff members are prepared to sell the benefits of your business. Job fairs are a great time to show how great it is to work for you and what kind of perks you offer. If you can, try to have employees talk to potential candidates about their experience working at your company.
Speak to plenty of candidates
Even if you don’t find the perfect candidate at a job fair, it’s still important to speak to as many people as possible. This is a great way to get a sense of what candidates are looking for and how your company compares.
It can also help you identify potential red flags. If you see any warning signs, it might be a good idea to look elsewhere for candidates.
Follow up
Once you’ve found potential candidates, make sure to follow up with them. Many people will be interested in your company but unable to attend the job fair for some reason. You might want to send out a questionnaire or ask them if they would like to go through the hiring process later on.
